Create and maintain a company with a diverse portfolio that is focused almost exclusively on small growers, especially ones who employ a non-interventionist approach in the vineyard and in the cellar, and who have a respect for their land and do not employ a lot of chemicals in their vineyards or tricks in their cellars. Run the company in a way that values its customers and shows it by providing excellent service with a knowledgeable and professional staff.
Be a good partner to our wineries and importers. By that I mean help the wineries realize their goals in our market and pay our bills in a timely manner.
Work with customers who also share our vision. I have always said that I want to influence the marketplace, not just follow it. We bring in wines at all price points in order to service the diverse needs of the market. We don’t shun the mainstream wine media, but we are also not afraid to introduce wines that have no reviews or scores.
Create an atmosphere of openness and congeniality in the office and among our staff. Foster a sense of community and shared benefit among our employees. I want everyone in the company to be pushing the wheel in the same direction, to feel they have a stake in the outcome, and to feel their work is valued both through acknowledgement of a job well done and by being paid a fair compensation.
Continue the company’s growth; however this growth must be sustainable, i.e. without undue financial stress to the business. And it must also be done without compromising the company's vision.
"I started the company in the fall of 2003 with a small but solid book of German and French wines and two employees. With a few wines, a vision, and a lot of ambition, we began to sell wine to key accounts in New York and New Jersey. We have grown to 36 employees and expanded our portfolio considerably. We represent wines from most of the major wine regions in the world and work with many of the regions' leaders in quality. In 2016 we acquired our spirits license and have been adding small batch, craft spirits to our book, too. Our wines and spirits are found in the best restaurants and retail stores in several states, including New York, New Jersey, Pennsylvania, Illinois, Vermont, North and South Carolina, California and other states which are coming on board as our national reach continues to expand. We look forward to many more years of sustainable growth, more wine discoveries and further adventures along the wine trail." -David Bowler, February, 2018